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SUGO was born was in 2018 with the sole mission of creating ground-breaking contemporary product designs that actively contributes to the improvement of the planet. Started by husband & wife team Kevin Chu and Giulia DiBonaventura they are serious lovers of nature and wanted to fuse advance sustainable technologies with nature inspired ideas. With design studios and lineage in Italy and Hong Kong all designs focus on working with or giving back to nature. Within its few short years of inception, it has already gathered many international awards from countries such as Italy, Germany, Japan, USA, China + United Kingdom and is considered by the Word Design Consortium in Italy as one of the most innovative firms in the world. All creations are works of art and are all handcrafted with passion and in limited quantity globally.
Kevin Chu started his career as a UK qualified architect and is the founder of The COC based in Hong Kong and Italy. Born in Hong Kong he was educated in Architectural Association and Bartlett School of Architecture in London under world renowned architects Peter Cook and Marcos Cruz and was the sole recipient of Bartlett Archigram Design Award in 2001. Giulia DiBonaventura, who hails from the Abruzzo region of Italy was the asian region marketing president of IED (Istituto Europeo di Design) in Italy. Many of Kevin’s creations have won international awards including IDA Los Angeles, Reddot Design Award Germany, A Design Award Italy, Architizer USA, China Red Star Award, Chicago Athenaeum Award, Perspective Award Hong Kong to name a few as well as been published in DesignBoom, DesignMilk, Home Journal, Design 360, IDEAT magazine, Terraform magazine, Perspective Magazine, Home Italia, Architectural Digest, Architizer and many more while Giulia has been the vital muse and idea “donator” to some of the most creative designs in SUGO. SUGO does not follow trends and is the trendsetter in the world of art and design and if you are looking something truly unique and individualized, like you, then welcome to our family.
O M I N O | P u s h e r
Size: 160 x 27.6 cm (H x D)
Content + Care
- Hollow steel tubular structure + various colors in powder coated finish - photocatalytic air clean treated silicon frosted glass sphere head. Custom 3000K LED warm light. CUSTOMIZATION – If you love OMINO | Pusher , but you would like to have it customized or altered in any way, please do not hesitate contact us
- Standard delivery time: 3/4 weeks
- Spot Clean Only
SUGO design founding members Kevin and Giulia wanted to ask some questions about what a lamp design can be: When is a lamp not just a lamp but a sculpture? Can it be part of a family? Can it emit motion and emotion like humans? These spike a light bulb in their minds and the OMINO lamp was born. They decided on a lamp base on movements of us human as SUGO design team are always inspired by motion and elements related to biological lifeform which the design teams see as a great fit to their ideology. The design is a symbolization of everyday activity by humans in any given situation and activities. Made simply by bending tubular steel into a symbolic movement of the human body with an opaque glass sphere and internal lighting emission that represent the human head and mind, it is a design that evokes people within spaces. Omino lamp questions the archaic representation of lighting as just objects of illumination and fuses silhouette of a humanoid into a dynamic design. The initial collection contains 6 motions with one representing a young infant to mimic the collective of a family but infinite designs can be expanded as human motion are one of the most complex and diversify in the animal kingdom. When OMINO lamp is places inside a space, the audience and the designs become part of the space and transfuses the user with the design into a single representation of sculptural forms. “It is a unique concept that fuses the user and a static product into one unified live and inanimate dichotomy in the most surreal and abstractive ways” as remark by Kevin and Giulia.
All SUGO lighting sculptures are integrated with the latest generation of Photocatalytic Environment Cleansing Technology that can permanently eliminate all strands of Corona Virus | 99.9% Bacteria | Industrial Pollutants activated only with natural light and circulating air. Our technology is all tested and certified in Italy and Thailand using our own Italian In-House Scientific Research Team and we are the world first company to employ this technology into groundbreaking artwork.
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